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Package III - Winning High-Value Deals

This combines packages 1 and 2 into the most comprehensive solution for winning high-value deals.

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his comprehensive package offers all of the training from Package I and Package II at a significant discount.

Going through this best-in-class training will give you access to a behind the scenes view into the dynamics of B2B selling and buying from the customer’s perspective and provides an understanding of what motivates customers to desire both an immediate and a long-term business relationship with you.

After completing the 5 courses offered in this package you will have mastered the following:

  • Understand what four things make it hard for a customer to award a big deal to you and what you must do to avoid them
  • Determine a Great Deal for you and the customer for any selling opportunity so it’s not just a win but a great win!
  • Quickly determine that you and your company should win an opportunity, who will have the power in any sale and negotiation, and how to identify the key differentiators to build an outstanding Value Proposition
  • Present an Irresistible Value Proposition that will make any customer take notice of what you are selling – and want it now!
  • Framing any sale and negotiation to your advantage so you are driving the conversation
  • Presenting a simple, yet powerful and compelling 7 page Value Proposal that makes it easy for the customer to choose you – and feel confident it is the right choice for them
  • Responding effectively to “Your price is too high…” and confidently managing any negotiation tactics thrown your way by procurement
  • Ensuring that renewals are simple and straightforward and that the customer willingly offers significantly more follow-on business to you

Interested in more information? Scroll down to view the curriculum and preview select modules


Your Instructor


Steve Thompson
Steve Thompson

Steve has consulted, trained and implemented both strategic and tactical value buying and selling programs in all major North American market centers, as well as Europe, Asia, Latin America, Middle East and Africa - for both B2B selling and buying organizations. His clientele represents over 100 diverse industries and I have consulted on over $10 billion in B2B deals.

Seeing B2B deals from both sides, he has long been fascinated by the question "Why do so many Buyers and Sellers routinely settle for low value deals?” This is especially true when seeing tremendous value for one side (or both parties) that is not even brought into the discussion. His conclusion is that most companies have not rationally thought through what a “high value” deal looks like that will advance their business strategy.

Steve has also found that the term “value” is perhaps the most misunderstood concept in business. Helping clients understand what “value” really means to them and their business, and then positioning, negotiating and closing high value deals is his passion!



Packages Included with Purchase



Package I - Build the Irresistible Value Proposition
Make the customer want what you're selling and want it now!
Steve Thompson
$199
Package II - Present the Compelling Value Proposal
Make it easy for the customer to choose you and know it is the right decision for them.
Steve Thompson
$399

Original Price: $598


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Frequently Asked Questions


When does the training start and finish?
The training starts now and never ends! It is a completely self-paced program - you decide when you start and when you finish.
How long do I have access to the modules?
How does lifetime access sound? After enrolling, you have unlimited access to this curriculum for as long as you like - across any and all devices you own.
What if I am unhappy with the program?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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